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Senior Research Analyst

CORPORATE RESEARCH
Pune
About Us
SG Analytics (SGA), a Global Insights and Analytics company, focusses on ESG, Data Analytics, and Investment & Market research services. The company has presence in New York, San Francisco, Austin, Seattle, Toronto, London, Zurich, Pune, Bengaluru, and Hyderabad and growing consistently for the last few years.

SGA is a Great Place To Work (GPTW) certified company, and with its thriving work environment shaped by a growth mindset, abundant learning & collaboration opportunities, and a meritocracy-driven culture, SG Analytics has also been awarded regional best employer in 2016, 2018 & 2020.
Job Description
Senior Business Analyst - Market Research (Quantitative Analysis)
SG Analytics is growing the Technology vertical, leveraging its experience in market research and analytics. We are looking for a growth-driven, outcome-oriented business analyst that wants to work on problems raised by our client stakeholders that are global leaders in technology products and services.
Do you love solving problems for customers by converting data into insights?
What you will work on:
  • Leading and growing      strategic accounts though end-to-end execution of research projects that      integrate primary research, desk research, social media analytics and even      client’s internal CRM data in some cases
  • Be the SPOC for premier      global customers based out of US, UK
  • Contribute to the growth      of the technology vertical through sales collateral, PoCs, pitch decks,      case studies and dashboards
  • Work closely with the BU      lead on Thought leadership papers and internal research studies
  • Lead and nurture and      team of junior analysts, and be responsible for driving their career      growth through training
What are the absolute ‘Must- haves’ / Requisites for this role –
  • Minimum 4 years of      business research or quantitative research for leading consulting firms or      research companies
  • Should have worked      closely on research projects (secondary/primary/social media) for      stakeholders such as CMI (Consumer & Market Insights), product      marketing, UX leads, product managers, Strategy directors within leading      Technology / media / telecom firms
  • Should have 2+ years of      account management, including driving the delivery of projects with such      customers
  • Experienced with global      & multi-lingual B2B, B2C qualitative research methods including CATI,      CAWI, focus group discussions, online community forums
  • Worked on end-to-end      research design including hypothesis formulation, questionnaire design,      respondent sampling, drawing insights from the data, converting insights      into consumable presentation / dashboards
  • Should have worked on      Survey data analytics (Build analytics over survey data) - Factor      analysis, conjoint analysis, cause-effect analysis, A/B testing, etc.
  • Should have:
    • Must       know tools
      • SPSS/        any other data analysis tool
      • MS        Excel
      • MS        PowerPoint
    • Must       know Analysis
      • Regression
      • Correlation
      • Max-Diff/        Conjoint Analaysis
    • Must       have worked on
      • Brand        health
      • Brand        tracks
      • Usage        and attitude studies
      • Product        test/ communication test/ packaging test studies
      • Other        Adhoc studies
    • Must       know skill set
      • Preparing        questionnaire from scratch
      • Prepare        proposal
      • Prepare        insights report, write insights and provide recommendations
      • Design        sample plan
      • Data        cleaning, data structuring, and data analysis
      • Must        be able to generate insights report independently
  • Should have worked on at least 1 of these tools:
    • Voice of customer tools such as Qualtrics
    • Ux research tools (DScout) or any licensed tools that       aid insights generation through research
    • Social media listening tools and generating consumer       insights using Twitter, Facebook, LinkedIn data
    • BI visualization tools such as Power BI / Tableau etc.
Additional requirements (Desirable)
  • If you have a publicly      posted testimonial from any of your customers, it only demonstrates the      depth of engagement and quality of customer satisfaction you have      garnered!
  • Client secondment or      experience with client onshore projects
  • Certified in digital      marketing / social media analytics, Six Sigma / Project management etc
Job Requirement
  • Must be a Quantitative Researcher
  • Must know toolsSPSS/ any other data analysis tool
    MS Excel
    MS PowerPoint
  • Must know AnalysisRegression
    Correlation
    Max-Diff/ Conjoint Analaysis
  • Must have worked onBrand health
    Brand tracks
    Usage and attitude studies
    Product test/ communication test/ packaging test studies
    Other Adhoc studies
  • Must know skill setPreparing questionnaire from scratch
    Prepare proposal
    Prepare insights report, write insights and provide recommendations
    Design sample plan
    Data cleaning, data structuring, and data analysis
    Must be able to generate insights report independently

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